Preparations to host the fourth edition of the Dubai Watch Week will be held from 20 to 24 November under the patronage of Her Highness Sheikha Latifa bint Mohammed bin Rashid Al Maktoum, Chairman of Dubai Culture and Arts Authority, with the participation of a group of experts and specialists, and the most important role of the watch industry In addition, the event attracts luxury watch enthusiasts and keen to own the most famous publications from inside and outside the country, and as a global platform to unveil the latest releases of world famous brands in the field of watches.

The event reflects Dubai's unique position as a premier destination for innovation in the region, with a proven history of being an emirate of creativity, with its inspirational ambience and content to encourage and celebrate creativity in various fields, becoming a platform from which to build Innovations on the diversity of forms and multiple molds to the world, and to confirm its status as a center of design and a meeting point for designers in several sectors, as well as interested parties from around the world.

Dubai Watch Week is one of the most important events in promoting creativity and attracts great attention and interest worldwide, especially in an industry characterized by its roots and the expansion of its markets around the world. Important conferences, exhibitions and events that bring together the most important experiences and the best and most innovative ideas.

The Dubai Watch Week, held every two years, is a platform dedicated to uniting and developing the global watch community, with the aim of preserving the heritage of the industry and transferring knowledge about everything related to the watch industry through a program of events, presentations and activities throughout the five days of the event. , Which is an opportunity for the pioneers of the event to get closer to the details of the industry, which is a symbol of accuracy and mastery and linked to taste, beauty and creativity.

The Dubai Watch Week is a prominent place on the list of the most prominent local and international events in the field of watchmaking. The event is an ideal opportunity to communicate directly with industry experts and key influencers, while the most important goal remains education, both for those working in the field and for the watch-interested public, through panel discussions, workshops and creative themes that are open to all.

Since its first session, Dubai Watch Week has been in collaboration with the Dubai Culture and Arts Authority, the cultural partner of the event, which also has many key strategic partners and organizations with a long history, led by Ahmed Seddiqi & Sons, the founding group of the event, and the leading retailer of the event. Christie's, DIFC and the leading financial center in the Middle East, Africa and South Asia.

Commenting on the event, Hend Abdulhameed Siddiqui, General Manager of Dubai Watch Week, said: “Dubai Watch Week is pleased to announce the launch of its most exciting edition. In recent years, until today we have more than 6000 square meters, to provide live impressions of our vision, the fourth edition of the event has been prepared to be a milestone in its history, through a range of key ingredients, including the participation (Rolex), and many exciting programs Other, which will be disclosed right on time".

Diving hour

Following the opening of the world's largest boutique in Dubai last year, Rolex will be focusing on one of the biggest events in the Middle East region. Its most important publication, the Oyster Perpetual Submariner dive watch with interactive paintings and displays tells the story of the evolution of this model.

?Forum Watches?

This year's edition of the Watch Forum is due to bring together key experts from different industries. Leading speakers will range from watchmakers, pioneers, brands, artists and collectors, to foster an exchange of views through a series of panel discussions dedicated to the development of watch science.

This non-commercial event, the first of its kind, allows attendees free of charge and learn about the latest trends in the watch industry in the world.

The event reflects Dubai's status as a center of creativity and a major platform for the launch of innovations on the diversity of forms and plurality.

Rolex World is participating in the leading regional event for the first time, and its store in Dubai is the largest in the world.